Treeconomy Launches Enhanced Dynamic Performance Benchmark Assessment to Elevate Integrity and Unlock Value in Nature-Based Carbon Projects
Go beyond simple proxies to deliver irrefutable proof of your project’s carbon impact and market credibility
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Jun 10, 2025
Carolina Amu Trujillo
LONDON, June 10th, 2025— Treeconomy, a leader in technology-driven solutions for nature-based carbon removal, today announced the official launch of its enhanced Dynamic Performance Benchmark assessment. After a successful beta release with key clients, the tool is now publicly available. The assessment offers project developers unparalleled insights on measuring carbon additionality to ensure the quality, credibility, and financial success of their nature-based projects.
The evolving voluntary carbon market demands increasingly rigorous standards for transparency and impact. Treeconomy’s Dynamic Performance Benchmark directly addresses this need by providing a robust, data-driven framework for assessing project additionality and performance. While basic metrics like canopy height can offer initial estimates, they don’t always capture the full complexity of biomass in diverse ecosystems – different forest types with similar heights can store vastly different amounts of carbon. Treeconomy’s approach moves beyond the simpler proxies. We leverage advanced remote sensing and multi-layered geospatial data combined with site-specific information to construct a comprehensive “digital twin” of the project area. This creates a highly granular and more accurate representation of the on-the-ground biomass dynamics, enabling unprecedented precision in monitoring using scientifically sound, dynamic control plots. This ensures that carbon claims are not just asserted, but are continuously and verifiably proven against a true ‘business-as-usual” trajectory.
"Successfully developing high-quality nature-based carbon projects is a complex endeavour, but it's critical for achieving meaningful climate action and biodiversity gains," said Matt Amos, Science Lead at Treeconomy. "Our Dynamic Performance Benchmark assessment has been refined through data collection on real nature restoration projects and is designed to robustly quantify project additionality. By delivering a more nuanced and accurate understanding of biomass and carbon changes than conventional methods, it empowers developers with the precise, auditable evidence needed to confidently demonstrate true environmental uplift. This is crucial for meeting stringent carbon standard requirements, such as Verra’s VM0047, ultimately for securing a premium price for their verified carbon credits”
The assessment is a must-have for project developers aiming to:
Enhance Project Quality: By identifying suitable control plots and continuously monitoring biomass growth against a dynamic baseline, developers can proactively manage their projects for optimal ecological and carbon outcomes.
Maximise Carbon Credit Value: Robust, transparent, and scientifically credible data– underpinned by advanced analytics–strengthens the integrity of carbon credits, making them more attractive to discerning buyers, often leading to higher revenue.
Streamline Validation and Verification: The assessment provides auditable defensible evidence of additionality and performance, simplifying the pathway to successful validation and verification under leading carbon standards.
Attract Investment: Demonstrating a commitment to best-practice monitoring and data integrity by using precise tools can significantly enhance a project's appeal to investors seeking reliable nature-based solutions.
Treeconomy's Dynamic Performance Benchmark is more than just a measurement tool; it's a strategic asset for project developers dedicated to creating impactful, high-integrity nature restoration projects. By providing a clearer picture of 'business-as-usual' scenarios and tracking project performance against these benchmarks, Treeconomy is setting a new bar for confidence and credibility in the carbon markets.
Project developers interested in learning more about the Dynamic Performance Benchmark assessment and how it can support their projects are encouraged to visit the Unlock True Additionality Blog or contact the Treeconomy team.
About Treeconomy
Treeconomy is an earth tech company scaling nature restoration with multi-modal data and machine learning, driving new levels of traceability, transparency, and trust in nature-based carbon removal. Leveraging digital MRV technology (dMRV), we unlock finance for high-quality restoration projects worldwide, serving project developers, nature investors, and corporate carbon buyers to drive impact for climate, biodiversity, and rural livelihoods.
Contact:
Carolina Amu Trujillo
Brand and Product Marketing Manager
Treeconomy
carolina@treeconomy.co
