Unlocking a Cure for Earth
How Treeconomy's mission aligns completely with this year's Earth Day them "Invest in our Planet"
Company News
Apr 22, 2023
Carolina Amu

It’s no question that a sustainable future is good for both humanity and businesses. Today, Earth Day’s theme is “Invest in our Planet”, which emphasizes that the future is in the hands of governments, institutions, businesses, and citizens - “everyone accounted for, everyone accountable.”
We can reverse the apocalypse
The latest IPPC report has reminded us that climate change is an urgent global issue that we can no longer ignore. If we continue on the current path, we will dangerously exceed the 2-degree Celsius global temperature increase limit. What does that mean? It means a scarcity of clean water, lack of food security, rising sea levels, and even more frequent natural disasters. It means, our cities, infrastructure, and communities would be at risk. With extremes becoming the norm and our planet and its inhabitants suffering. However, we are on time to take action now and fast, before these apocalyptic predictions become irreversible.
How can anyone think that nature and the economy can work apart?
Investing in a green economy and creating a healthy, prosperous, and equitable future will not happen independently. Natural capital is the foundation, and achieving all SDGs relies on a stable climate and a functioning biosphere. The outdated mentality that separates our economy from nature is not only hurtful but shortsighted. According to the World Economic Forum, $44 trillion of economic value generation, is moderately or highly dependent on nature and its services (which is over half of the world’s total GDP). How can we think that nature and the economy can work apart from each other? We must shift our focus away from an economy based on extractive resources and ignorance of nature’s value toward new technologies that prioritise nature restoration and protection as the foundation by quantifying its impact and value.
We are on a mission to unlock nature’s value
This is why at Treeconomy, we seek to unlock nature's value because we understand that nature restoration is profitable now and in the long run. We believe that accelerating carbon removal through the development of nature-based carbon removal projects is one step towards effectively fighting climate change. By adding science and technology to measure and quantify the impact of these projects, we can scale them by providing the data that investors and carbon removal buyers need to invest in the planet.
Our high-quality carbon credits represent a promise beyond just removing carbon dioxide from the atmosphere. We target biodiversity, monitoring, and financial innovation that supports nature.
This year’s Earth Day theme aligns perfectly with our mission at Treeconomy. Investing in a green economy is the only path for a forthcoming future. Humanity is responsible for warming the planet, but we have the solution to collectively address it. Overcoming climate change is within our reach if we work together by investing in our planet and if we finally understand that by unlocking nature’s value, we are unlocking a cure for the Earth.
If you are ready to start investing in our planet, don’t hesitate to reach out to us!